Take App vs Tiendanube
Tiendanube (Nuvemshop in Brazil) is the default answer for a Latin American brand that wants its own online shop. Take App answers a different question: what if the shop is the WhatsApp conversation, and nobody takes a cut of the order?
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Tiendanube is the better fit if you want a branded storefront with themes, apps and marketplace integrations, and the commission is worth it for the ecosystem. Take App is the better fit if your customers already message you: the order form lives in WhatsApp, everything is $50 a month once you outgrow the free plan, and no percentage of any sale goes anywhere but your account.
Why businesses pick Take App
No commission. Tiendanube takes 0.7% to 2% of every sale on top of the plan and the gateway fee; Take App takes nothing on any plan.
The order arrives as a message. Your customer never leaves WhatsApp to browse, order, pay or ask where it is.
Free to start and $50 a month after — with POS, QR ordering and automation included, not bought as apps.
Feature by feature
The rows are what chat-first businesses ask us about most. Where Tiendanube covers something through a paid add-on, or only in some countries, the cell says so instead of a cross.
| The monthly bill | Take App | Tiendanube |
|---|---|---|
| Starts at | Free, then $50 / month | Free plan, then priced per countryTiendanube prices each country separately and its pricing page blocks an automated check, so the figure that travels across all of them is the commission: 2% on the entry plan, 1% on Esencial and 0.7% on Impulso. |
| Free plan | Yes | Yes |
| Add-ons you also pay for | None — everything in the table below is included | Apps from its app store, plus the payment gateway's own 3–5% per transaction |
| Commission on orders | None | 0.7%–2% of every sale, depending on plan |
Tiendanube's price gets searched in the local language, usually as “tiendanube precios”, “nuvemshop planos” — and the table above is the answer, checked on the date below.
| Feature | Take App | Tiendanube |
|---|---|---|
| Selling in the chat | ||
| Order form inside the WhatsApp chat | Yes | A WhatsApp button, or an app from its app store |
| Automatic order & payment messages | Yes | Marketing automation, aimed at email |
| Broadcast to past customers | Yes | Through apps and its marketing tools |
| Support & delivery updates in the same chat | Yes | Chat channels bolted on beside the order |
| Getting paid locally | ||
| Local wallets & bank transfer | Yes | Yes |
| Transfer receipt upload & confirmation | Yes | Manual bank transfer, without a receipt step |
| Cash on delivery | Yes | Yes |
| Card payments | Yes | Yes |
| Orders, delivery & counter | ||
| Dine-in QR ordering | Yes | No |
| Delivery & pickup scheduling | Yes | Yes |
| Local courier integrations | Yes | Yes |
| Point of sale | Yes | A separate point-of-sale product, by country |
| Online store with custom domain | Yes | Yes |
| Cost & getting started | ||
| Multiple stores & staff accounts | Yes5 stores & 5 staff | No |
| Live without a developer or agency | Yes | Yes |
How we compared
Tiendanube plan prices and features were checked on August 29, 2026 against the pages linked below. Prices change and vary by country, so confirm with Tiendanube before deciding. Take App's own plan details come from our pricing page.
Sources: tiendanube.com/planes-y-precios, tiendanube.com/blog/tiendanube-costos
Built for the market you actually sell in
100+ payment methods and local couriers across 180+ countries — the wallets, bank transfers, and cash on delivery your customers already use, not just cards.
Where Tiendanube draws the line
Tiendanube is properly local: Mercado Pago and Pago Nube, PIX in Brazil, bank transfer, cash on delivery, and the couriers a Latin American shop actually uses. Take App matches the payment side — 100+ methods across 180+ countries, including transfer with a receipt the customer uploads — and adds the part Tiendanube leaves to apps: the order form inside the chat.
Why WhatsApp, and not email
Across Southeast Asia, Latin America, Africa and the Middle East, a customer messages a shop long before they would open an email. Take App puts the order form, the payment reminder, the delivery update and the follow-up in that same thread — so nothing waits on an inbox nobody checks.
What you get on day one
No add-ons to install, no theme to build — every plan starts with the whole ordering flow.
Local Payment Options
Offer transfers, e-wallets, or COD. Make checkout easy for all buyers.
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Payment Proof Management
BusinessCustomers upload payment screenshots. Confirm orders fast, all in one place.
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WhatsApp auto reply
Automatically send greeting or away messages on WhatsApp, including your store link so customers can start shopping instantly.
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Quick Online Store Setup
Set up your store in minutes—no coding needed. Start selling quickly and hassle-free.
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Connect your own domain
BusinessUse your own branded URL. Look professional and earn customer confidence.
Learn moreWhen Tiendanube is the better choice
No tool wins everywhere. Choose Tiendanube if this sounds like your business.
- You want a full branded storefront with themes, a blog and a big app store behind it.
- You sell in Brazil, where Nuvemshop's ecosystem of apps and integrations is deepest.
- Your catalog is large enough that customers need to browse and filter it.
- You need marketplace and ERP integrations that a chat-first tool doesn't cover.
What Customers Are Saying
Small businesses in 180+ countries run on Take App.
Compare in your market
Local payment methods and prices differ by country. See how Take App works in yours.
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