Take App vs Dukaan
Dukaan launched as the fastest way for a small Indian seller to get a store online. It now sells itself as an enterprise ecommerce platform, and every plan below the top still takes a percentage of your orders.
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Take App is the better fit for a small seller, on price and on principle: no commission on any plan, where Dukaan's free plan takes 4.99% of every order and its ₹299 plan still takes 3.99%, capped at ₹200 an order. Dukaan has also repositioned around enterprise ecommerce, so the micro-sellers it launched with are not who the roadmap serves now. Choose Dukaan if you want a conventional storefront with a catalog page and a cart; choose Take App if the order arrives as a message.
Why businesses pick Take App
No commission on any plan. Dukaan takes 4.99% on Free and 3.99% on the ₹299 plan, capped at ₹200 an order.
The order form opens inside the customer's WhatsApp chat, and the payment reminder and delivery update go back to the same thread.
Built for the seller Dukaan moved on from: a small catalog, orders in DMs, UPI and cash on delivery, and nothing to configure.
Feature by feature
The rows are what chat-first businesses ask us about most. Where Dukaan covers something through a paid add-on, or only in some countries, the cell says so instead of a cross.
| The monthly bill | Take App | Dukaan |
|---|---|---|
| Starts at | Free, then $50 / month | ₹299 / monthStarter, monthly; Growth ₹999 a month with a lower commission. Dukaan's pricing table doesn't render for an automated check, so these figures come from a third-party listing rather than its own page. |
| Free plan | Yes | Free, but it takes 4.99% of every order |
| Add-ons you also pay for | None — everything in the table below is included | Payment gateway fees on top of the commission, plus paid plugins |
| Commission on orders | None | 4.99% on Free, 3.99% on Starter and 1.99% on Growth, capped at ₹200 an order, plus gateway fees |
| Feature | Take App | Dukaan |
|---|---|---|
| Selling in the chat | ||
| Order form inside the WhatsApp chat | Yes | No |
| Automatic order & payment messages | Yes | Order notifications rather than a conversation |
| Broadcast to past customers | Yes | Through its marketing tools and paid plugins |
| Support & delivery updates in the same chat | Yes | A WhatsApp button and notifications, not the order form in the thread |
| Getting paid locally | ||
| Local wallets & bank transfer | Yes | Yes |
| Transfer receipt upload & confirmation | Yes | No |
| Cash on delivery | Yes | Yes |
| Card payments | Yes | Yes |
| Orders, delivery & counter | ||
| Dine-in QR ordering | Yes | No |
| Delivery & pickup scheduling | Yes | Shipping through Dukaan delivery rather than pickup slots |
| Local courier integrations | Yes | Yes |
| Point of sale | Yes | No |
| Online store with custom domain | Yes | Yes |
| Cost & getting started | ||
| Multiple stores & staff accounts | Yes5 stores & 5 staff | Depends on the plan tier |
| Live without a developer or agency | Yes | Yes |
How we compared
Dukaan plan prices and features were checked on August 28, 2026 against the pages linked below. Prices change and vary by country, so confirm with Dukaan before deciding. Take App's own plan details come from our pricing page.
Sources: mydukaan.io, softwaresuggest.com
Built for the market you actually sell in
100+ payment methods and local couriers across 180+ countries — the wallets, bank transfers, and cash on delivery your customers already use, not just cards.
Where Dukaan draws the line
Dukaan is Indian software and covers Indian payments and delivery properly — UPI, cards, cash on delivery, its own pan-India shipping. The cost sits in the commission line: a percentage of every order, on every plan except the most expensive. Take App supports 100+ payment methods across 180+ countries and takes nothing per order on any plan.
Why WhatsApp, and not email
Across Southeast Asia, Latin America, Africa and the Middle East, a customer messages a shop long before they would open an email. Take App puts the order form, the payment reminder, the delivery update and the follow-up in that same thread — so nothing waits on an inbox nobody checks.
What you get on day one
No add-ons to install, no theme to build — every plan starts with the whole ordering flow.
Local Payment Options
Offer transfers, e-wallets, or COD. Make checkout easy for all buyers.
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Payment Proof Management
BusinessCustomers upload payment screenshots. Confirm orders fast, all in one place.
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WhatsApp auto reply
Automatically send greeting or away messages on WhatsApp, including your store link so customers can start shopping instantly.
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Quick Online Store Setup
Set up your store in minutes—no coding needed. Start selling quickly and hassle-free.
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Connect your own domain
BusinessUse your own branded URL. Look professional and earn customer confidence.
Learn moreWhen Dukaan is the better choice
No tool wins everywhere. Choose Dukaan if this sounds like your business.
- You want a conventional storefront with product pages, a cart and a checkout.
- You need its pan-India shipping arrangement more than a chat ordering flow.
- You are running at enough volume that the commission cap of ₹200 makes the percentage irrelevant.
- You want the plugin library and are happy to assemble features from it.
What Customers Are Saying
Small businesses in 180+ countries run on Take App.
Compare in your market
Local payment methods and prices differ by country. See how Take App works in yours.
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